By Dan Decker

In this roundup, we are going to talk about some of the best email marketing services and software on the market for effective delivery, automated marketing, and increased outreach & sales.

Want to improve your digital marketing? Do you want to build strong customer relationships? You need to switch to emails.

According to marketing pros, email is one of the most successful avenues of digital acquisition for businesses today. It has an ROI of over 3,000%, with every $1 spent generating as much as $38 in return.

Email marketing is considered to be one of the most effective marketing strategies. That is why you need to step up your email marketing game in 2021.

After thorough research, we have hand-picked the top email marketing software to help you make the right choice.

What are the Best Email Marketing Services in 2021?

1. Twilio SendGrid

Firstly, we have Twilio SendGrid on our list of best email marketing software. This first-class email marketing solution is popular for its flexibility and unparalleled performance.

It is used by famous companies like Uber, Airbnb, Spotify, and many others for hassle-free and scalable delivery of their email marketing campaigns.

The software integrates well with over 65 tools like Microsoft Azure, Google Compute Engine, Google App Engine, and many others to deliver a seamless user experience.

Users can use Twilio to easily manage transactional emails and track their marketing campaigns. The solution can be set up quickly with minimal configuration for reliable delivery, scalability & real-time analytics along with flexible APIs.

One of the best features of Twilio is its ability to handle expansion and scale according to the business growth rate. It offers an exceptional deliverability rate by automating and optimizing actions with email APIs.

In comparison with other email marketing services, Twilio SendGrid is offered at a low price, considering the robust features it provides.

Key Features

• Powerful integrations with over 65 platforms for a seamless workflow.
• Email API integration to ensure that all your emails end up in the inbox and not in the spam folder.
• Allows users to track the activity of their subscribers on sent emails.
• Provides deep insights on email campaigns through analytic reports for accurate performance evaluation.
• The developers behind Twilio SendGrid listen to customer feedback and roll continuous updates with new features to improve the solution.

Pricing

1. Essential – starts from $14.95 to $29.95/month. This plan comes in two packages of 40K & 100K. It offers DKIM customization, APIs, webhooks, detailed analytics, and reports along with marketing campaign access and 24/7 support.
2. Pro – starts from $89.95 to $949.95/month. This plan offers five different packages of 100k, 300k, 700k, 1.5M, and 2.5M. It includes all features of Essential along with dedicated IPs, advanced management features, and sub-user API.
3. Premier – pricing details available on a quotation basis. This plan includes all features of Pro plus a dedicated customer success manager and priority 24/7 support. It is suitable for companies sending more than 4M emails per month.

2. Drip

<img class="aligncenter size-full wp-image-3621" src="https://allthatsaas.com/wp-content/uploads/2021/07/best-email-marketing-services-drip.png" alt="best email marketing services, email …read more

Source:: All That SaaS

Author: Aaron